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Wheel of Emotions

Wheel of Emotions

Learn how the Wheel of Emotions was created, how we use it to optimize your marketing language, and how we define each of its 15 emotions.

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About this course

Have you ever wondered how to describe the sentiments of a marketing message? Persado created the Wheel of Emotions to do exactly that. In this course, you'll learn how the Wheel of Emotions was created, how we use it to optimize your marketing language, and how we define each of its 15 emotions.

Who Should Take This Course?

This course is designed for new Persado customers looking for a better understanding why Persado tests emotions and how we categorize them.

Course Duration: ~3 minutes

We'll cover: 

  • What the Wheel of Emotions is and what we use it for
  • The 5 categories of emotions
  • Examples of emotions in action.

Curriculum

  • Wheel of Emotions
  • Resources
  • Help Article: Wheel of Emotions

About this course

Have you ever wondered how to describe the sentiments of a marketing message? Persado created the Wheel of Emotions to do exactly that. In this course, you'll learn how the Wheel of Emotions was created, how we use it to optimize your marketing language, and how we define each of its 15 emotions.

Who Should Take This Course?

This course is designed for new Persado customers looking for a better understanding why Persado tests emotions and how we categorize them.

Course Duration: ~3 minutes

We'll cover: 

  • What the Wheel of Emotions is and what we use it for
  • The 5 categories of emotions
  • Examples of emotions in action.

Curriculum

  • Wheel of Emotions
  • Resources
  • Help Article: Wheel of Emotions